The terms digitalisation, globalisation and internationalisation have been in focus for a long time. Globalisation means treating all countries and markets equally when expanding a company, be it digitally or offline, while internationalisation takes into account the respective cultural and economic country-specific characteristics.
Anyone who wants to take the decisive step forward in e-commerce and conquer new target markets must deal with internationalisation digitally. #Die.Digitalfabrik is your partner when it comes to successfully scaling your e-commerce business in international markets. We don’t simply impose a standard concept and a strategy on you, but orient ourselves entirely to your company’s needs and the country-specific characteristics. This is how we find the right way to enter new target markets – and to successfully internationalise.